GOOD HAIR FOR GOOD PEOPLE - PAULINE
The campaign GOOD HAIR FOR GOOD PEOPLE is a clear commitment to individuality and tolerance.
A critical view on our society is just as important as a perfectly styled, clear statement.
“The series “Pauline” accentuates individuality and the courage it takes for eccentricity. Oversized spikes and face masks send a clear signal: "We are prepared to defend what we stand for.”
The flip side of the campaign statement, symbolized by badly styled representatives of attitudes hostile towards democracy, thus becomes the visual proof of the integrity of the campaign claim.
The campaign GOOD HAIR FOR GOOD PEOPLE is a clear commitment to individuality and tolerance.
A critical view on our society is just as important as a perfectly styled, clear statement.
“The series “Pauline” accentuates individuality and the courage it takes for eccentricity. Oversized spikes and face masks send a clear signal: "We are prepared to defend what we stand for.”
The flip side of the campaign statement, symbolized by badly styled representatives of attitudes hostile towards democracy, thus becomes the visual proof of the integrity of the campaign claim.